Dream of producing newsletters that actually get opened, read, and even convert? It’s not a myth. In fact, a 2015 study by the DMA found that for every $1 spent, email has an average $38 return on investment (ROI). Strategy is everything.
Today’s savvy subscribers only read the newsletters they know deliver value. We’re talking informative, easy to read, and with something to offer.
Empire9’s content team have been segmenting databases, analysing audiences and writing compelling email copy for as long as you’ve been getting emails from Nigerian princes. We seriously know email marketing.