You know the routine. You provide a great service, the customer is beaming, and you seize the moment. “Hey, would you mind leaving us a review?” you ask, pointing them toward a flimsy flyer with a QR code.
They say, “Sure thing!” and then… nothing. They walk away, life gets in the way, and the moment is lost.
That little QR code, which seemed so clever a few years ago, is actually a conversion killer. It asks your happy customer to stop, pull out their phone, open their camera, get the angle right, tap a link, and wait for a page to load.
It’s too much friction. And in marketing, friction is the enemy. It’s time for a better way.
WHY QR codes aren’t ‘it’ anymore:
If QR codes are the marketing equivalent of a dial-up modem, RFID displays are fiber internet. The difference is obvious once you’ve tried using both…
The QR Code Journey (The Clunky Way):
- Customer pulls out their phone.
- Opens the camera app.
- Fumbles to scan the code.
- Taps the tiny link that pops up.
- Waits for the browser to load your Google Business Profile.
- Maybe leaves a review if they haven’t given up.
The RFID Display Journey (The Seamless Way):
- Customer taps their phone on the display.
- Your Google review page opens instantly. Done.
One tap. That’s it. You’ve removed all the barriers between a happy customer and a 5-star review, capturing their goodwill in the moment they feel it most.
It’s fast, it’s slick, and frankly, it just feels a little bit like magic.
So, you want to amp up your google review strategy?
It’s not about just buying a piece of plastic and hoping for the best. It’s about creating a seamless experience that makes leaving a review easier than not leaving one.
It’s about making your business look modern, efficient, and customer-focused. You can even get custom-branded displays that keep your branding front and centre, or opt for the more direct Google-inspired review designs. Whatever you’re into – there’s an NFC display solution.
This is where we come in.
At Empire9, we’ll get you fully set up with a branded, programmed NFC review display that works flawlessly from the first tap. We’ll link it directly to your Google Business Profile, so you can stop chasing reviews and start watching them roll in.
Ready to make getting 5-star reviews ridiculously easy?
Get in touch with the team, and let’s make it happen.
